Li Chen led the stars testimony Bosideng double warm magic

A culturally connotative brand can attract more attention and love. Bosideng is such a brand. It is well-known for creating a warm brand for the down apparel industry. Public welfare is the best way to bring personal warmth. Perhaps it is the warm connotation that is rooted in the brand, which touches the hearts of many celebrities headed by Li Chen. They appeal to everyone to participate in Bosideng's “warm moments” public service activities and offer their love.
The winter is always cold and breezy. The down jacket is a warm weapon to resist the cold. While keeping warm in the body, the warmth of the heart can not be ignored. In 2013, Li Chen led Gillian, Ani and other stars to testify the double warmth of Bosideng products and brands.

Not only did they demonstrate different outfits of Bosideng down jackets, black labels and silver labels according to their individuality and image, they also auctioned signature down coats at the event of the “Warm Fashion Star Family” tour, calling for everyone to participate in Bosideng. "In a moment" of charity activities. Bosideng also transported the first batch of 600,000 materials gathered in the "warm moment" public welfare activities to poor schools in Luhuo County, Ganzi Prefecture, Sichuan Province in early December, not only bringing a warm winter to the local children, but also passed on the positive care for others. energy.

Li Chen leads the demonstration of Bosideng's first warm magic

The image of Li Chen’s “Warm Warm Man” can be more prominent in the winter. From the youthful talents to the talented actors, his fashion changes are obvious to all. His demonstration of Bosideng’s first warm magic is also from the beginning. As a heavyweight guest of the Bosideng “Warm Fashion Star Family” tour, he has no special requirements for dress when he plays. He said: “Winter warmth is very important, and most of the fashion sense is worn by people, not deliberately stressed.” Even so, every time he is in the Bosideng star tour scene with the down jacket, it will be everyone's praise.

Of course, Bosideng's "warm fashion star family" tour of the heavyweight guests not only Li Chen, Gillian and Aniu and many other stars to join, let this tour became a star show Bosideng down jacket. Their demonstration of wearing different sets of Bosideng down jackets fully proved the transformation of Bosideng down garments to fashion. The first warm magic of product temperature and demeanor is self-evident.

Rooted in the public good makes Bosideng's second warmth magic blooming at any time

A culturally connotative brand can attract more attention and love. Bosideng is such a brand. It is well-known for creating a warm brand for the down apparel industry. Public welfare is the best way to bring personal warmth. Perhaps it is the warm connotation that is rooted in the brand, which touches the hearts of many celebrities headed by Li Chen. They appeal to everyone to participate in Bosideng's “warm moments” public service activities and offer their love.

They did not stop at the surface of the appeal. There are more than 30 large-scale shopping malls in 20 cities across the country. At each event, they will see the scenes of star donations and auctions of down jackets for donations or direct donations. Public welfare is to be implemented and people really benefit. It is this kind of public welfare activity that allows the warmth to bloom throughout the winter.

Of course, the warmth of the Bosideng brand is by no means confined to the country’s celebrity events. The large “warm moment” activity is the fulfillment of the brand’s warm promise. The first batch of 600,000 items that have cherished thousands of loving activities has already been sent to Sichuan’s poverty. In the hands of a child in the mountains.

Bosideng's double warmth from product to brand not only has the testimony of Li Chen as the leader of many stars, but also witnesses of millions of ordinary people. This dual warmth will continue to be passed on.

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